Job Title: Content Marketing Manager
Location: Morgantown, Pennsylvania
Type: Full-Time
Location: Morgantown, Pennsylvania
Type: Full-Time
Our client is looking for a talented Content Marketing Manager to expand their content marketing efforts and process. Qualified candidates will have experience and a passion for developing successful campaigns across a variety of channels, as well as excellent copywriting skills. This person will also need to have exceptional communication & interpersonal skills and can interface with cross-functional teams with ease. This role is a contract-to-hire opportunity!
Content Marketing Manager Responsibilities:
Content Marketing Manager Requirements:
This position description is intended to provide a summary of the major duties, tasks, and responsibilities of this position and shall not be considered an exhaustive listing of all work requirements.
JobID: 320612JN
#LI-Cella
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Content Marketing Manager Responsibilities:
- Collaborate with team members on content tactics regarding web, social media, and paid advertising
- Establish processes that enable ongoing and efficient content creation to support crafting the brand's content marketing strategy and workflow
- Strategize, plan, and produce all digital and written content, including blogs, email, SEO copy, and video
- Collaborate with in-house creative team on end-to-end production of content, including visual assets (photography, video and curation) and copywriting
- Listen and recommend new strategies, activities, and campaigns to answer consumer questions and create an enhanced consumer experience
- Ensure brand consistency in style, quality, and tone of voice
- Drive traffic and engagement that results in enhanced brand equity and sales
Content Marketing Manager Requirements:
- 3-5 years of experience in content development
- 1-2 years of proven experience leading content marketing efforts, ideally in CPG (consumer, packaging, & goods)
- Bachelor’s degree in marketing, business, communications, or other related field or equivalent combination of training and work experience
- Excellent copywriting skills and experience writing for different audiences while maintaining the brand voice
- Strong understanding of best practices for digital content including social media, email, and web to maximize engagement
- Ability to work collaboratively with internal and external customers and within diverse groups to obtain cooperation and maximum effort
- Must be detail-oriented, organized and self-motivated with excellent time management and strong decision-making skills needed to manage workflow processes, timelines and deadlines
- Travel: Domestic and international up to 10% possible
- Ability to work overtime as business needs warrant
This position description is intended to provide a summary of the major duties, tasks, and responsibilities of this position and shall not be considered an exhaustive listing of all work requirements.
JobID: 320612JN
#LI-Cella
#LI-JN1
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