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Director, Marketing Insights & Analytics

Chicago, IL | Job #320182
Job Title: Director, Marketing Insights & Analytics
Location: Chicago, Illinois
Type: Full-Time
Are you a familiar with Modern Marketing Methodologies? You may be perfect for this position. We are searching for a Director, Marketing Insights & Analytics for a direct hire/ full-time position currently located in Chicago, IL.


Director, Marketing Insights & Analytics Responsibilities:
  • Responsible for ensuring that the Analytics and Market Intelligence teams are proactively developing integrated insights to cross functional partners – bringing together insights from the analytics team members.
  • Establish yourself as a strategic partner to Marketing Senior Leadership team, Brand Management leaders, and peers across the organization.
  • Create an integrated approach to insight generation across secondary analytics and market intelligence to enable development of brand strategies, performance management, and opportunities assessment
  • Identify evidence-based Marketing principles that maximize effectiveness and return on investment
  • Improve Marketing effectiveness and capabilities to uncover new capabilities aligned with our client’s goals
  • Lead integration of consumer and marketplace trends; ensure relevant trends are acted upon in Marketing strategies and branded executions

Director, Marketing Insights & Analytics Requirements:
  • Bachelor’s degree in business, mathematics, or the sciences preferred. MBA highly preferred.
  • Experience leading teams and developing people required.
  • 10+ years experience translating data and insights into applicable recommendations resulting in tangible results.
  • Consumer Packaged Goods experience required.
  • Knowledge of multiple consumer data and learning tools.
  • Experience employing advanced analytical techniques to determine performance, resolve problems and identify opportunities.
  • Track record of being a collaborative team player and adaptive to meeting the needs of a growing business.
  • Extensive experience with a range of consumer data and research methodologies, continuous improvement in techniques and cost, and finds new tools to increase effectiveness.
JobID: 320182LM
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ABOUT CELLA
We are passionate about connecting you with the right role at the right organization—and providing you great benefits for the great work you do. With an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program, we have you covered.

Cella is an award-winning leader in consulting, staffing and managed solutions for creative, marketing, digital and proposal development teams. We help people build meaningful careers and partner with companies to help them win. Our staffing solutions include freelance, contract, temporary, temp-to-hire and direct hire positions. Cella is the only creative staffing firm to win the Best of Staffing® Client and Talent Awards for 10 years running. And as a Certified Women’s Business Enterprise, we proudly help clients meet diversity objectives, too. Cella is an equal opportunity employer.