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SEO Manager

Union, NJ | Job #320525
Job Title: SEO Manager
Location: Union, New Jersey
Type: Full-Time
Our client is looking for a SEO Manager for their full time Direct Hire opening! This role will work closely with the Director of Search, supporting the overall strategy and leading day-to-day execution of our SEO program. It will focus heavily on driving the technical SEO agenda with our IT partners and management oversight of the in-house SEO content team and external agency. Candidates should have a strong technical SEO experience, ideally having worked on large scale enterprise/ecomm websites. They should be passionate about SEO, take an analytical approach to problem solving and be driven by curiosity.

SEO Manager Core Responsibilities:
  • Drive SEO agenda focusing on both the technical and content optimization programs, building on current success with keen focus on evolving our program
  • Oversee multiple concurrent workstreams and demonstrate ability to prioritize accordingly based on ROI impact analysis
  • Develop solutions to scale SEO optimizations and enhancements across 1M+ page websites
  • Work closely with Digital Marketing leadership, Product & IT to define/prioritize SEO roadmap initiatives and ensure best practices
  • Conduct site crawls and log file analysis to monitor site hygiene, identify new opportunities or remediate issues
  • Manage SEO resources (internal/agency) to educate and grow their capabilities, set priorities and ultimately deliver on the SEO program goals
  • Oversee ongoing reporting requirements (daily monitoring/weekly performance recaps/ad hoc analysis), communicate performance to business stakeholders and use data to inform strategic decisions
  • Educate internal teams across the organization on SEO best practices, establish self as a subject matter expert and thought leader within the organization
  • Keep pulse on the competitive landscape to identify opportunities and monitor competitive pressures
  • Collaborate with cross-channel partners, specifically SEM, in support of holistic digital strategies

SEO Manager Education Requirements:
  • Minimum – A Bachelor's degree, with specific training / experience in related field
  • Preferred – A Master’s degree, with specific training / experience in related field

SEO Manager Experience Requirements:
  • Minimum 6 years of SEO technical experience in-house or agency, retail ecomm and/or site development experience a plus
  • Ability to thrive in a fast-paced, dynamic work environment
  • Demonstrated success in leading large-scale SEO programs as both a leader and individual contributor
  • Deep knowledge of Javascript SEO best practices, Client vs. Server-Side Rendering and experience working on Single Page Application (SPA) websites
  • In-depth experience with web analytics platforms (required): Adobe Analytics, Google Analytics, Google Search Console/Bing Webmaster Tools
  • In-depth experience with enterprise SEO platforms (required): SEMRush/BrightEdge/Conductor, Botify/DeepCrawl, and Screaming Frog
  • Proficient in MS Office programs: Word, Excel and Powerpoint
  • Understanding of broader digital marketing landscape and SEOs role within the mix, with experience collaborating across channels

SEO Manager Additional Competencies:
  • Excellent verbal, written, and presentation skills
  • Proven leadership and strategic skills
  • Strong passion for testing, data and metrics and belief in discovering insights in data
  • Excellent quantitative and analytical skills - use and analyze data to inform media strategies and optimizations
  • Excellent organizational and project management skills; organized with ability to multi-task, prioritize, work quickly and to tight deadlines
  • Self-starter who can take initiative to uncover new opportunities and drive enhancements
  • Strong collaboration skills and proven ability to build effective relationships


Job ID: 320525JK2
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ABOUT CELLA
We are passionate about connecting you with the right role at the right organization—and providing you great benefits for the great work you do. With an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program, we have you covered.

Cella is an award-winning leader in consulting, staffing and managed solutions for creative, marketing, digital and proposal development teams. We help people build meaningful careers and partner with companies to help them win. Our staffing solutions include freelance, contract, temporary, temp-to-hire and direct hire positions. Cella is the only creative staffing firm to win the Best of Staffing® Client and Talent Awards for 10 years running. And as a Certified Women’s Business Enterprise, we proudly help clients meet diversity objectives, too. Cella is an equal opportunity employer.