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Email and Veeva eResources Channel Lead (Remote)

Kenilworth, NJ | Job #319770
Job Title: Email and Veeva eResources Channel Lead (Remote)
Location: Kenilworth, New Jersey
Type: Remote
Our client is looking for a full-time salaried role in the Pharmaceutical space. Can sit completely remote but must sit in EST or CST.

Email and Veeva eResources Channel Lead Responsibility:
  • The Email and Veeva eResources Channel Lead has primary responsibility for the channel strategy, management and support of digital promotion capabilities
  • Owner of Email (HQ & Field) and Veeva eResources Digital Channel strategy & capability roadmap 
  • Educate on Channel Strategy & Best Practices
  • Define business requirements for technology platforms
  • Responsible for development and evolution of Channel Standards, including documentation and training/education of the standards
  • Align Veeva CRM digital capabilities evolution to deliver on the brand marketing goals
  • Track Veeva/IT roadmap for capabilities impact, recommendations for implementation options 
  • Propose and guide prototyping of new functionality/navigation and design solutions for Emails and Veeva eResources
  • Continually assess and bring forward new trends in content to improve customer engagement
  • Change management and leadership to drive the necessary change for assigned channels  
  • Provides direction for installing operational changes for successful execution of new capabilities and channel evolution
  • Reporting of specific KPIs 
  • Operational support, including, but not limited to:  Reviewing Email, Field Email and Veeva eResource MLR submissions and providing feedback in line with current standards,Verifying approvals and deploying Field Email and Veeva eResources presentations through Veeva system, Answering questions regarding operational support of Email, Veeva Field Email and Veeva eResources presentations, Creation and approval of new templates, Manages reapprovals for unbranded Field Emails

Email and Veeva eResources Channel Lead Requirements:

  • Experience working with field digital promotion capabilities (i.e. Interactive Visual Aids (IVAs) and Field email via Veeva)
  • Experience in Email marketing
  • Strong leadership and communication skills
  • Problem solving in a complex environment 
  • Technical digital acumen with ability to communicate effectively to stakeholders 
  • Ability to negotiate and influence key stakeholders, and lead without authority
  • Collaboration and influence - displays strong interpersonal and relationship management 
  • Strong prioritization skills

Job ID:319770
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Cella is an award-winning leader in consulting, staffing and managed solutions for creative, marketing, digital and proposal development teams. We help people build meaningful careers and partner with companies to help them win. Our staffing solutions include freelance, contract, temporary, temp-to-hire and direct hire positions. Cella is the only creative staffing firm to win the Best of Staffing® Client and Talent Awards for 10 years running. And as a Certified Women’s Business Enterprise, we proudly help clients meet diversity objectives, too. Cella is an equal opportunity employer.