Location: Atlanta, Georgia
Job Type: Contract to Perm
Compensation Range: $38 - 43 per hour
Our client, a dynamic and innovative healthcare company, is seeking a talented and driven Marketing Manager to join their team and lead their marketing efforts!
As a Marketing Manager, you will be responsible for developing product marketing strategies and ensuring alignment with the enterprise-wide strategy. The ideal candidate will have a passion for healthcare, a creative mindset, and a proven track record of developing and executing successful marketing strategies. This is an exciting opportunity to make a meaningful impact in the healthcare industry.
Responsibilities:
- Build market-specific, product-marketing plans.
- Assist in product pricing assessment and recommendations.
- Serve as a single point of contact on marketing issues and resolution.
- Coordinate the development and review of communication materials with appropriate resources.
- Lead the development of marketing collateral to support marketing plans.
- Coordinate with public relations to support marketing initiatives.
- Provide leadership and direction to marketing support and creative staff.
- Co-lead strategy development (KPIs), translate high-level plans into detailed Go-to-Market strategies to reach the right audience in the right markets.
- Become Subject Matter Expert once the plan has been approved to ensure smooth implementation.
- Build step-by-step plans on how we go to market by state, audience, and channel.
- Own plan optimizations/refinements as we implement the plan and localize efforts.
- Lead creative development and media plan implementation across audiences.
- Document strategy changes due to market updates, optimizations, etc., and their impact on budget/timelines.
Qualifications:
- Experience level: Experienced
- BA/BS degree; 5 years of marketing experience; or any combination of education and experience, which would provide an equivalent background.
- Managed care experience preferred.
- Experience in marketing, including digital campaign management from discovery to delivery.
- Requirements include but are not limited to more stringent and frequent background checks and/or government clearances, segregation of duties principles, role-specific training, monitoring of daily job functions, and sensitive data handling instructions.
JOBID: 1049289
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Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected].
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
Applications accepted on ongoing basis until filled.
